Today, everybody adds to their own personal ‘showreel’ in their careful editing of Facebook, Twitter and Instagram accounts, championing a particular kind of 21st Century myth-making. If Comparison is the Thief of Joy (as Jonathan suggested in an earlier post), then in a world where social media’s increased role in self promotion has led to a rupture between narratives of success and the day-to-day realities of being a jobbing actor, joy is being stolen daily from under our noses in the biggest online con trick of our time. The art of self-promotion has shifted into the mainstream, but some of its unintended consequences still lurk in the shadows, rarely talked about and almost never admitted to publicly.
So, if all is well, the first interview teaser is now on iTunes. Or, it will be whenever iTunes next cycles its updates. These things take longer than I expected, which is another reason why it’s good to be testing them out in advance of launching properly.